Wednesday, March 21, 2007

AOL Video offers a centralized site for non-user generated videos

For my required blog posting, I have chosen AOL as a company that can help change the media landscape in terms of online video content. (http://video.aol.com)

We see more and more videos online either replacing or supplementing written content, whether in the form of news, entertainment, etc. I think that this company/website helps to centralize videos onto one site that, in my opinion, is the anti-YouTube. Users are able to search up any news topics and find all related videos from all of the major television networks or from independent news agencies that have provided video content. For example, I missed news on the Airbus A380 landing in the US and so I wanted to watch the landing versus reading about it in an article. Therefore, I simply searched "Airbus A380" and was able to watch the news reports from NBC's Today Show, CNN, and a slew of others. AOL has gotten rights to transmit content from all of the major television and news networks, which is very beneficial in providing a one stop shop for this time of media content. I recall looking up a Comedy Central piece from the Chapelle show on YouTube but it was removed since the user who uploaded the video did not have rights to broadcast that clip. I think AOL's model alleviates this problem and provides higher quality content. YouTube has its niche and AOL can do well with this type of site, as it also provides content to purchase (TV Shows for $1.99 - for the anti-iTunes crowd).

I also wanted to reinforce that I think that by having to blog these entries, we ARE providing a means for everyone to see and utilize the information but we are also creating a blog with information overload. With so many posts, I highly doubt many people will even see or read all of this post. Isn't that negating the effect or value this blog adds? If you do read this entry, please do comment so I can be proven wrong. Thanks!