I heard a story on NPR about people to people lending and it seems like a good example of a web 2.0 company. It reminds me of the micro lending Muhammad Yunus won the Nobel prize for. The NPR story can be found at http://marketplace.publicradio.org/shows/2007/02/06/PM200702068.html
and the company they talked about is http://www.prosper.com/
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